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Going green at Christmas

Why not go green this Christmas?

Sending a digital e-card is not only good for the environment but also saves you money.

With 1 billion Christmas cards* sent in the UK each year, the alternative to the traditional printed card demonstrates your commitment to environmentally responsible working practices; the impact on the environment is reduced through decreased demand for paper, resources (such as fuel) and waste disposal, for what, in effect, is marketing with a limited shelf life of about 2 weeks.

Your digital e-card can be tailored to reflect your client-base; from a simple html design to a dynamic Flash animation, the cost of designing it will be similarly priced to that of a bespoke card.

Savings are made through print and distribution; sending out 250 generic printed cards with envelopes and first class postage within the UK would cost somewhere in the region of £320, whereas to send the equivalent amount of digital e-cards would cost only £21, an annual saving to your company of almost £300!

Money saving on your part can ensure you remain competitive during times when everyone is keeping an eye on the budget, and don't underestimate the impact of opting to 'go green' can have on your brand.

* figure via woodlandtrust.org.uk